AQUIS specializes in creating innovative hair drying tools designed to enhance hair health and optimize drying routines. The company leverages a deep understanding of hair biology to develop products that work efficiently across all hair types. AQUIS operates in the beauty and personal care market, targeting consumers who prioritize hair health and effective hair care solutions. The business model revolves around direct-to-consumer sales through their website, where customers can purchase a range of scientifically designed hair drying tools such as the AQUIS Flip, Towel, and Wrap. Revenue is generated through product sales, with additional income from promotional offers and shipping fees. AQUIS aims to simplify hair care routines with products that deliver superior performance and healthier hair outcomes.

Keywords: hair tools, water-wicking, hair health, beauty market, personal care, direct-to-consumer, innovative design, hair biology, drying routines, superior performance.