CloudGenera, founded in December 2012, specializes in workload placement analytics, providing actionable insights and vendor-agnostic recommendations to optimize both cloud and on-premises operations. The company serves IT professionals and executives who need to make informed technology decisions quickly. Operating in the cloud computing and IT optimization market, CloudGenera's business model revolves around offering a decision engine that helps clients discover their current operations, decide the best path forward, and do more with accurate recommendations. The company generates revenue through subscription-based services and consulting fees. Its primary clients include enterprises looking to modernize their IT infrastructure and optimize workload placements. CloudGenera leverages its founders' extensive experience from industry giants like BEA, VMware, and Salesforce to provide top-tier solutions.

Keywords: workload placement, cloud computing, IT optimization, vendor-agnostic, actionable insights, decision engine, subscription services, consulting, IT infrastructure, modernization.