Conversio is a specialized firm focused on conversion rate optimization (CRO) for businesses in retail, travel, sport, and leisure sectors. The company leverages data, insights, and continuous experimentation to enhance client revenue and ROI. By conducting A/B testing and other forms of experimentation, Conversio identifies and implements strategies that lead to incremental gains across the sales funnel. The business model revolves around providing tailored CRO solutions, which include data-led research and a comprehensive, priority-weighted roadmap for each client. Conversio's clients benefit from improved user interactions with their digital properties, leading to higher conversion rates and better acquisition metrics. The company generates revenue through consultancy fees and performance-based contracts, ensuring that their success is aligned with their clients' growth.

Keywords: Conversion Rate Optimization, Data Insights, A/B Testing, Retail, Travel, Sport, Leisure, Revenue Growth, ROI, User Experience, Digital Properties.