Edison Interactive specializes in creating interactive digital out-of-home (DOOH) solutions that enhance customer experiences through innovative technology and data-driven insights. The company serves a diverse range of clients, including car rental agencies, recreational vehicle companies, and the travel industry. Operating in the digital advertising and technology market, Edison Interactive leverages its expertise in cloud computing, software as a service (SaaS), and platform as a service (PaaS) to deliver customized solutions.

Edison Interactive's business model revolves around developing and deploying interactive screens and connected TV platforms that provide valuable analytics and monetization opportunities for their clients. By integrating advanced ad tech and data analytics, the company helps businesses optimize their advertising strategies and improve customer engagement.

Revenue is generated through a combination of subscription fees for their SaaS offerings, advertising revenues from their DOOH platforms, and partnerships with major brands and agencies.

Keywords: DOOH, interactive screens, customer experience, data analytics, ad tech, cloud computing, SaaS, PaaS, connected TV, monetization.