EveryDay Labs operates in the education sector, focusing on reducing student absenteeism in K-12 schools. The company collaborates closely with school districts to develop tailored plans that support their attendance initiatives. By leveraging data and behavioral science, EveryDay Labs proactively engages families when students are at risk of chronic absenteeism, aiming to improve student outcomes through effective family-school communication. The business primarily serves K-12 educational institutions and makes money through service contracts with school districts. EveryDay Labs has demonstrated success by preventing over 1,200,000 absences across 1,600 schools, continuously optimizing their programs based on new research and field insights.

Keywords: K-12, absenteeism, family engagement, behavioral science, school districts, student outcomes, data-driven, education sector, proactive solutions, attendance improvement.