Fresh Prep operates in the meal kit delivery market, offering a service that provides fresh, pre-cut, and pre-portioned ingredients directly to consumers' doors on a weekly basis. The company serves a diverse clientele, including those following low carb, vegetarian, vegan, and gluten-friendly diets, as well as customers seeking Halal-certified meat options. Fresh Prep differentiates itself through its commitment to sustainability, utilizing recyclable and compostable packaging, and delivering meals in sanitized reusable cooler bags. The business model is subscription-based, allowing customers to choose from 10 recipes each week, with the flexibility to skip or cancel at any time. Revenue is generated through subscription fees and additional purchases for breakfast, lunch, snacks, and desserts. Fresh Prep partners with local suppliers to ensure high-quality, sustainable ingredients, and provides text updates for delivery tracking. The company is a Certified B Corporation, balancing purpose and profit by prioritizing local businesses and sustainable practices.

Keywords: meal kits, fresh ingredients, sustainable packaging, diverse menu, local suppliers, subscription service, Halal-certified, recyclable, compostable, Certified B Corporation.