Hello Soda is a technology company specializing in identity verification, fraud prevention, and personalisation software solutions. The company operates globally, serving clients across various industries including payments, finance, and e-commerce. Hello Soda's core service is to verify and authenticate users in real time by combining alternative data with traditional methods. This approach allows businesses to perform thousands of identity checks daily across 177 countries, ensuring compliance with regulations such as GDPR, CCPA, and LGPD. The company helps its clients to quickly and seamlessly verify identities, perform KYC (Know Your Customer) and AML (Anti-Money Laundering) checks, and onboard more customers globally. Hello Soda's business model involves providing software solutions that enable clients to leverage unique and alternative data sources, thereby reducing reliance on traditional data and supporting more informed decision-making. The company generates revenue through the sale of its software solutions and services to businesses worldwide.

Keywords: Identity Verification, Fraud Prevention, Personalisation Software, Alternative Data, Real-Time Authentication, KYC, AML, Regulatory Compliance, Global Operations, Digital Data Analysis.