Lotame is a leading provider of unstacked data solutions, serving publishers, marketers, and agencies. The company operates in the digital marketing and advertising industry, offering tools to ingest data from various consumer touchpoints and activate audiences across multiple channels. Lotame's suite of connection tools, APIs, and integrations allows clients to build, segment, and scale custom audiences for omnichannel marketing campaigns. The business model revolves around providing data segments, including exclusive publisher direct audiences, Lotame Precision Demographics, and ACR-driven TV audiences. Lotame generates revenue through subscriptions and service fees for its data management platform (DMP) and related solutions. The company helps clients gain a 360-degree view of consumer attributes and behaviors, transforming these insights into optimized targeting segments. Lotame's global presence includes offices in Sydney, Singapore, Mumbai, London, New York, Maryland, and Chicago, ensuring comprehensive support for its clients worldwide.

Keywords: unstacked data solutions, audience data, omnichannel marketing, data management platform, consumer insights, custom targeting, digital marketing, advertising, global presence, APIs.