Madvertise, established in 2008, is a pioneering company in the mobile advertising technology sector. The company specializes in providing innovative mobile advertising solutions and products, focusing on premium branding through activating forms of advertising such as rich media, pre rolls, and exclusive special placements for mobile devices. Madvertise serves a diverse range of clients, including app developers and brands looking to enhance their mobile presence and user engagement. Operating primarily in the mobile advertising market, the company employs a business model that includes performance-based solutions and programmatic advertising.

Madvertise generates revenue through various billing models such as Cost Per Install (CPI), Cost Per Mille (CPM), Cost Per Click (CPC), and Cost Per View (CPV). These models ensure cost-optimized use of advertising budgets, allowing clients to build and maintain a strong user base for their mobile apps. The company also offers programmatic advertising, enabling clients to buy high-quality mobile inventory in real-time through automated interfaces. This approach guarantees brand safety and exclusive marketing, supported by extensive targeting options and a wide range of integrated partners.

Keywords: mobile advertising, rich media, pre rolls, special placements, premium branding, performance-based solutions, programmatic advertising, CPI, CPM, CPC, CPV.