Natrol is a pioneering company in the nutraceutical industry, specializing in dietary supplements that support health and wellness. The company serves a diverse range of clients, including individuals seeking to improve their sleep, memory, mood, and overall well-being. Operating primarily in the health and wellness market, Natrol offers a variety of products such as sleep aids, mood enhancers, and brain health supplements. The business model is centered around the development and sale of high-quality, drug-free supplements made from clean, non-GMO ingredients. Revenue is generated through direct-to-consumer sales via their website, as well as through partnerships with retailers and online marketplaces.

Natrol's commitment to cost-effectiveness ensures competitive pricing while maintaining product quality. The company is recognized as the number one drug-free sleep aid brand in America and a leader in mood and stress supplements, particularly with its 5-HTP product. By focusing on clinically studied ingredients and transparent manufacturing processes, Natrol has established itself as a trusted name in the nutraceutical sector.

Keywords: nutraceuticals, dietary supplements, sleep aids, mood enhancers, brain health, non-GMO, drug-free, health and wellness, cost-effective, clinically studied.