NewStore is a startup that operates in the retail technology sector, offering a comprehensive omnichannel platform for businesses. The platform is designed to modernize the shopping experience by integrating online, in-store, and mobile shopping channels. This approach aims to enhance customer satisfaction and drive a higher return on investment for businesses.

NewStore's platform is currently live in 55 countries and is unique in its offering of point-of-sale (POS), order management system (OMS), inventory management, and fully integrated native shopping apps, all delivered as a service. This means businesses can manage all their retail operations from a single platform, making it easier to track inventory, manage orders, and provide a seamless shopping experience for customers.

The platform also includes a store associate app that allows staff to access inventory information from anywhere in the organization. This feature enables customers to shop from anywhere and return items to any location, providing a highly personalized shopping experience.

NewStore's business model is based on providing these services to retail brands worldwide, helping them to deliver omnichannel experiences that both associates and consumers love. The company makes money by charging these businesses for the use of their platform.

The startup claims that its platform can help businesses acquire new customers at a lower cost than online methods while increasing sales margins. It also suggests that the use of native shopping apps can strengthen the relationship between businesses and their customers across physical and digital channels, leading to higher mobile shopping conversion rates and an increase in customer lifetime value.

Keywords: Omnichannel Retail, Mobile-First Shopping, Point-of-Sale (POS), Order Management System (OMS), Inventory Management, Native Shopping Apps, Customer Experience, Retail Technology, Personalized Shopping, Customer Lifetime Value.