Orig3n operates in the genetic testing and wellness market, providing personalized DNA tests that offer insights into fitness, nutrition, and overall wellness. The company serves a diverse clientele, including individual consumers seeking to understand their genetic makeup and institutions requiring COVID-19 testing services. Orig3n's business model revolves around direct-to-consumer sales of DNA test kits and related wellness products, as well as B2B services for COVID-19 testing. Revenue is generated through the sale of these test kits and subscription-based access to personalized wellness plans. The company leverages a proprietary app to provide secure access to test results, enabling users to make informed decisions based on their unique genetic profiles.

Keywords: genetic testing, wellness, fitness, nutrition, personalized insights, DNA tests, COVID-19 testing, direct-to-consumer, B2B services, proprietary app.