Oyster Tracker is a specialized software platform designed to streamline the management of shellfish aquaculture operations. Serving both small and large oyster farmers, the platform offers a suite of tools to optimize farm activities, manage teams, and plan harvests. The software provides real-time lease visualization, allowing farmers to see exactly what is in the water at the bag, group, and line levels. It also features comprehensive inventory reporting to track size, count, mortality, and growth rates across the farm, which can be used for insurance and state reporting purposes.

The business operates in the aquaculture market, focusing specifically on shellfish farming. Its clients are primarily oyster farmers who need efficient and user-friendly tools to manage their operations. The business model is likely subscription-based, where farmers pay a recurring fee to access the platform's features and updates. Revenue is generated through these subscription fees, providing a steady stream of income.

Oyster Tracker's key features include real-time lease management, activity alerts, and easy-to-use data entry and reporting tools. These features help farmers ensure that their teams are working efficiently and that farm activities are completed on time, thereby reducing costs and improving the quality of the harvest. The platform acts like a digital whiteboard, offering a consumer-grade experience tailored to the needs of aquaculture operations.

Keywords: aquaculture, shellfish, oyster farming, farm management, inventory reporting, real-time visualization, team management, harvest planning, lease management, activity alerts.