Pairwise is a groundbreaking startup operating in the food and agriculture sector, with a primary focus on health. The company is on a mission to revolutionize our food system by leveraging advanced gene-editing techniques, such as CRISPR, to create innovative plant-based products. These products range from pitless cherries to crops with higher yields and greater adaptability to climate change.

The company's target market includes consumers seeking healthier and more sustainable food options, as well as businesses in the food and agriculture industry looking for innovative solutions to improve their supply chains. Pairwise's business model is centered around its proprietary Fulcrum™ platform, which accelerates innovation in plants and plant-based production systems.

The company generates revenue by creating and selling these gene-edited products. They have a unique advantage in the market due to their exclusive intellectual property and in-house designed tools, which allow them to deliver these products faster and more effectively than their competitors.

To date, Pairwise has successfully grown gene-edited varieties in the field across four different crops and is set to bring the first CRISPR-edited food products to the U.S. market this year. This indicates a promising future for the company as it continues to pioneer in the realm of gene-edited food products.

Keywords: Food and Agriculture, Health-focused, Gene-editing, CRISPR, Plant-based Products, Sustainable, Fulcrum™ Platform, Intellectual Property, Innovative, Market Pioneer.