Spiio operates in the agronomy and golf course management market, providing advanced data-driven solutions to enhance water conservation and precision irrigation. The company serves agronomists and golf course superintendents by offering a comprehensive dashboard that allows users to monitor and manage their entire property efficiently. Spiio's core product, the SP 110 wireless sensor, delivers real-time data on soil moisture, temperature, salinity, and light, enabling users to make informed decisions and optimize resource usage. The business model is based on selling these sensors and offering a subscription service for accessing the data and analytics platform. Revenue is generated through the sale of hardware and recurring subscription fees. Spiio's solutions are particularly valuable for golf courses, which have seen a significant reduction in water usage due to the implementation of these technologies. The company is at the forefront of promoting sustainable practices in the industry by leveraging data to drive efficiency and conservation efforts.

Keywords: wireless sensors, soil moisture, temperature data, salinity monitoring, light data, precision irrigation, water conservation, agronomy, golf course management, data analytics.