AudPop operates in the video marketing industry, offering a platform that connects brands with a global community of award-winning filmmakers. The company provides turnkey video campaigns designed to activate filmmakers and customers to create engaging video content for brands. This service helps brands grow their audience, engage customers, and generate new sales leads. AudPop's business model revolves around facilitating video contests and branded filmmaking opportunities, allowing brands to crowdsource authentic and high-quality video content. The platform primarily serves businesses looking to enhance their brand strategy through video marketing. Revenue is generated through fees charged for campaign management and platform usage.

Keywords: video marketing, filmmakers, branded content, video contests, audience engagement, sales leads, turnkey campaigns, brand strategy, crowdsourcing, global community.