Tilting Point

Tilting Point

Tilting Point is servicing the unmet needs of a rapidly changing video game industry with an exclusive focus on the world’s premier independent developers.. Learn more
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DateInvestorsAmountRound

$235m

Growth Equity VC
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N/A

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Total FundingCAD320m

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Tilting Point is a mobile game publisher that partners with game developers to scale their games and achieve commercial success. Operating in the mobile gaming market, Tilting Point serves independent game developers and studios by providing comprehensive marketing, user acquisition, and monetization solutions. The company employs a collaborative approach, investing significant resources in user acquisition (UA) and leveraging its deep marketing and product expertise to optimize game performance. Tilting Point's business model involves co-developing games with partners, offering funding for game development, and sharing in the revenue generated from the games. The company makes money through a combination of revenue sharing from game sales, in-app purchases, and ad monetization. By focusing on data-driven strategies and cutting-edge technology, Tilting Point helps its partners increase installs, engagement, and overall profitability.

Keywords: mobile games, user acquisition, marketing, monetization, game development, revenue sharing, ad engagement, app optimization, funding, partnerships.

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Investments by Tilting Point

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Budge Studios
ACQUISITION by Tilting Point Mar 2022
Joycity
exited
AN Games
ACQUISITION by Tilting Point Feb 2022